Word: Double diamond process model
Definition: A graphical representation of the design process by breaking it into phases (discover, define, develop, and deliver). Each mode of thinking is displayed through diverging and converging paths.
Reference: The model was developed by the UK Design Council in 2005 to simplify the mapping of the design process.
Thoughts: Yes, I know it kind of looks like a maze, but let’s play follow the leader. The discovery portion typically includes a variety of research methodologies to better understand user needs. Next is the define phase is when the discoveries are aligned with business needs. This is followed by development where design solutions are developed and tested. And finally, the double diamond concludes with delivery, which includes final testing phases, approval and product launch. Don’t forget, that the beauty of this method is the diverging and converging of phases. Make sure not to slip down the waterfall.