Word: Pattern Signifiers

Definition: Common UI trends that have been popularized to the point of near universal understanding.

Thoughts: We may not always know what the symbol means or why it works but we sure know what to do with it! How do you know that clicking on the three horizontal-lined icon will open an expanded menu? Why did you know to click on the site logo to get to the home page? Where can you enter a search query?

The hamburger menu, a logo in the top left corner, and the magnifying glass icon are just three examples of these patterns. Such pattern signifiers have become so ubiquitous over time that we intuitively know not only how to use them, but what to expect from their given interaction. These learned behaviors work to create a library of common UI elements that both designers and users can intuitively understand and utilize.

Question: What happens when a pattern signifier becomes as bad habit? Can we unlearn a pattern signifier?