January 3, 2015 - Comments Off on Signifier

Signifier

Word: Signifier

Definition: A signal that communicates appropriate behavior to a person and where an action should take place.

Reference: Don Norman explains the subtle difference between signifiers and affordances in his book, "The Design of Everyday Things." He amended the book in later editions because while the design community took fondly to the term affordance, Norman believed it was being improperly used (based on his definition).

Thoughts/Questions: Touch screens afford touching... but as to where and how to touch, this is a signifier.

How do you use "affordance" and "signifier"? Should the terms be defined by Norman himself, or should it take the meaning that the larger community as a whole has assigned?

Published by: hratkin in terms

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